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Shailin is one of few people I have met who have true, detailed knowledge of how ad fraud is being perpetrated, based on considerable experience on the ‘inside’, operating within the programmatic ecosystem.Shailin combines this experience with an agnostic, unbiased view on how the threat can be managed, beyond just technological solutions, which has provided a valuable source of advice to myself and clients I work for at WFA.
Shailin was in Portugal to share is knowlege and expertise on ad fraud, a very important issue for advertisers. It was a privelege to have him in a APAN forum, delivering exceptional support and guidance. His deep understanding and experience and his ability to make easy to understand a quite complex topic was of a great help to marketers.
One of the good guys. Shailin is an expert in programmatic adtech and his tireless efforts in investigating and eliminating ad fraud have benefitted the entire industry. He’s an incredible asset for any team looking to get ahead. Highly recommended.
I’ve never met anyone who understands programmatic advertising and ad fraud management better than Shailin and The Dhar Method. From his deep knowledge about the business of RTB, to being informed on the latest daily developments, Shailin’s advice is superb and he comes at the industry with a passionate, objective and no-nonsense perspective. If you work with Shailin the way you think about programmatic advertising will evolve and the performance of your online campaigns will reflect his expertise.